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Archive for: Public Relations Guidelines

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03.082020
References and Photo Credits for PR Guidelines Page

References and Photo Credits for PR Guidelines Page

By A&MIn Public Relations Guidelines
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03.082020
Choice of Language

Choice of Language

By A&MIn Public Relations Guidelines

Use language that acknowledges that animals are sentient individuals not objects. Refer to them as “he/she/them” not “it,” “who” not...

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03.082020
Transparency

Transparency

By A&MIn Public Relations Guidelines

Be upfront with the public about the economic support and influence the corporation/organization puts into lobbying, especially if that involves...

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03.082020
Animals as Stakeholders

Animals as Stakeholders

By A&MIn Public Relations Guidelines

Consider the interests of nonhuman animals and nature when crafting messages as well as considering them as stakeholders or moral...

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03.082020
Fairness

Fairness

By A&MIn Public Relations Guidelines

Be fair to animal and environmental protection organizations and activists or anyone with fewer resources and a smaller voice in...

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03.082020
Two-Way Communication

Two-Way Communication

By A&MIn Public Relations Guidelines

Conduct two-way communication with animal and environmental protection organizations as stakeholders. This involves listening to and addressing the activists’ concerns...

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